Spa Directors Management Intensive Online

Designed for current or prospective spa, salon & wellness business owners, managers, directors and investors, this program provides a useful and practical introduction to the key concepts of modern appointment-based business management.
Popular with working professionals, it is also invaluable to startup entrepreneurs. The program is delivered with Wynne Business’s trademark realism and frankness by veteran spa consultant and educator Lisa Starr, along with her former colleague Peggy Borgman.

We hold a live monthly coaching call for enrolled students and will be in touch to let you know the schedule for the call shortly after enrollment.
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  • Level: Beginner
  • Duration:  30-40 hours 
  • Video Time:  10+ hours
  • Author: Lisa Starr
  • Learners: 95+
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Instructor

Lisa Starr

Starr is an authority on the business of spa and wellness. She guides individual businesses as a consultant, covers new trends and developments as a journalist, and explores the stories behind success in her podcast, StarrCast. As an industry thought leader, she delivers keynote presentations, moderates at global conferences, and leads multi-day spa business education workshops around the world, including China, Brazil, Kenya, Mexico, Germany, Dubai, London, South Africa, and more. Starr is the Task Force Chair of the Consulting Initiative of the Global Wellness Institute, connecting consultants across the world who are united in the purpose of serving operators and developers of successful wellness businesses. Starr is also a Contributing Editor at Spa Business Magazine, a global trade publication published by Leisure Media in the UK. 

Starr has spent all of her professional career in the field, in numerous roles including as General Manager of a regional spa chain. Her practical approach helps to guide owners in actionable steps to improve and grow their businesses in an array of areas, including sales & marketing, people management and spa operations. She also facilitates group education and team-building sessions, and offers financial audits and owner-requested establishment assessments.
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